Target the Right Audience,
Every Time
Organize contacts into dynamic segments based on behavior, attributes, and engagement. Send targeted campaigns and trigger personalized workflows.
The right message to the right person
Build precise audiences and send campaigns that land
Dynamic Filtering
Create segments based on contact data, custom fields, email activity, and events with powerful AND/OR logic.
Real-Time Updates
Dynamic segments automatically update as contact data changes, always keeping your audience current.
Workflow Integration
Trigger workflows when contacts enter or exit segments, or use segment conditions in workflow branching.
Campaign Targeting
Send targeted campaigns to specific segments instead of your entire contact list. Less noise, more signal.
Static Segments
Manually curate contact lists for special groups like beta testers or VIP customers.
Behavior-Based
Segment by email engagement - who opened, clicked, bounced, or never received your emails.
Flexible filtering options
Build complex segments with nested AND/OR logic
Active Users
Target users who signed up recently and are actively engaging
Re-engagement Needed
Find inactive users who need a nudge to come back. Sometimes they just need a reminder.
High-Value Customers
Identify your most valuable customers for special treatment
Two types of segments
Choose between dynamic filtering or manual curation
Dynamic Segments
Automatically update based on filter conditions. As contact data changes, segment membership updates in real-time.
Static Segments
Manually curate your segment by adding specific contacts. Membership stays fixed until you change it.
Use segments everywhere
From targeted campaigns to automated workflows
Targeted Campaigns
Send newsletters and announcements to specific audience segments instead of blasting everyone. Increase open rates by sending relevant content to the right people. Your unsubscribe rate will thank you.
Behavior-Based Workflows
Trigger workflows when contacts enter segments like "VIP Customers" or "Churning Users". Create personalized automations based on segment membership.
A/B Testing
Create segments for test groups and control groups. Send different campaigns to each segment and measure results.
Stop sending the same email to everyone
Build precise audience segments and watch your open rates climb. 1,000 emails free, no credit card required.